On the fast track to a breakthrough this year, rising hip-hop phenomenon, artist, and model Joe West unleashes his anthemic new single “Switch” featuring A Boogie Wit Da Hoodie out today via Akademy Records/Uptown Records/Republic Records.
Listen to “Switch”:HERE
The song’s triumphant production pairs pulsating 808s with a scorching synth loop. Against this backdrop, Joe ignites a flurry of fiery bars. He reflects on the trials and tribulations of his come-up as a chantable chorus takes hold, “Watch both ways. I’m worried about who gonna switch.” Meanwhile, multiplatinum Highbridge heavy hitter A Boogie Wit Da Hoodie looks over his shoulder as he locks into a hard-hitting flow.
It lands in the wake of “Uno.” The latter notably entered daily rotation on “Fortnite Radio” where it reached an audience of 350 million registered users.
Following co-signs from the likes of A$AP Rocky and more, Joe recently supported Soulja Boy on a string of East Coast dates on the “SOULJAWORLD” Tour. Plus, he took the stage in Maine with A Boogie Wit Da Hoodie.
Right now, Joe’s prepping more music for release very soon.
Get ready to flip the “Switch” now…
The son of Senegalese immigrants, Joe West absorbed music from every angle as a kid. Beyond listening to African legends at home, he immersed himself in classics by the likes of JAY-Z. Initially, he harbored NBA dreams before opting to write and record music of his own in college. He gained traction with the likes of the independent Wicked Kid from the West EP [2018] and Wicked Rebirth EP [2022], while 2023’s the single “I’m Him” popped off, garnering buzz. Along the way, he tallied millions of streams and earned praise from REMIXD Magazine, The Hype Magazine, and Elevator Magazine, to name a few. At the same time, he shined as a model, collaborating with everyone from Pyer Moss to Reebok. Now, he’s about to leave his imprint on the culture with a series of singles for Akademy Records/Uptown Records/Republic Records and more to come.
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BUZZING NEW YORK HIP-HOP PHENOMENON JOE WEST RELEASES NEW SINGLE “SWITCH” FEATURING A BOOGIE WIT DA HOODIE
